Does the agent make every decision on its own?
No. The workflow can include approval points and human handoffs for ambiguous, sensitive or consequential decisions.
Automation — Marketing
Email Automation
Lifecycle email that welcomes, nurtures, recovers and reactivates — triggered by behaviour, not guesswork.
Trigger
A contact takes (or stops taking) an action
The journey
Step by step, in the open.
Step 01
Trigger
Signup, purchase, inactivity or cart abandonment.
Step 02
Personalise
Content chosen from CRM and behaviour data.
Step 03
Send
Timed for engagement, not convenience.
Step 04
Track
Opens, clicks and replies recorded.
Step 05
Branch
Journey adapts to each response.
Connected systems
Email platformCRMEcommerce
Outcome
Revenue from contacts you already own.
Common questions
Designing a dependable handoff.
Can this automation connect to our current tools?
Connections depend on provider APIs, account access and data rules. Those are checked before an integration is included in the agreed scope.
What happens when the workflow cannot complete a task?
Exceptions can be routed to a team member with the available context. The routing and notification rules are defined during implementation.
15 — Start
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